Course Description
In this course, you will learn the concept of Greenwashing; what it means and how it affects your fashion brand.
The module is based on real life scenarios and examples from fashion brands.
Finally, you will be presented with six initiatives you can use to evaluate and strengthen your brand’s communication when it comes to sustainable messages.
Key topics
- Understand the concept of greenwashing and its impact on your business
- Explore and learn from the mistakes made by two brands
- Stay sharp on current and new legislation
- Get six steps to avoid greenwashing in your communications and marketing.
- Final test
